Top 7 Web Development Trends That You Can’t Afford to Overlook in 2019
Websites are meant to convert potential visitors into rewarding customers. For this, we have web developers who work ridiculously hard to grab visitors’ attention and keep the existing customers engaged.
However, with steep advancement in the sphere of web development, it has become difficult for businesses to maintain a progressive conversion rate. Web development companies following mundane tactics are likely to fade away sooner than expected. Whereas the ones who update with time and make an effort to best respond to evolving customer needs will shine.
To stay ahead of the competition, modern-day web developers need to keep up with the changing web development trends that’ll also help them in strategizing better.
Web Development Trends 2019
1. Intelligent Chatbots
Chatbots are a better version of customer support where they converse with customers just like any support executive would do. What’s next level here is that they are powered by Artificial Intelligence (AI) that enables them to respond to queries in an intelligent way, by taking intuitive references, recommending products/services or even offering deals/coupons based on past purchases and purchasing habits. Having an AI-powered chatbot installed on your website can surely help you increase the conversion rate.
2. Progressive Web Apps (PWAs)
Progressive web apps are something that’s keeping everyone interested in the web development domain. They offer a mobile app like experience with features similar to that of a mobile app, including camera accessibility, push notifications and offline customer support to name a few — all this without having to download the app from either Apple or Google Play Store.
The trend of PWA adoption is expected to flourish at a rapid rate in the coming days, especially when big players like BookMyShow, one of the biggest online ticketing company in India, reveal that their conversion rate increased by more than 80% after deploying a PWA.
3. JavaScript Frameworks
Just like in the recent past, JavaScript frameworks are expected to rule the future. With easy and adaptable functionalities, these frameworks are becoming the preferred choice for web developers to build clean, bug-free, intuitive and beautiful user interfaces. Aside from providing functions like RAIL, Promises, Closures, Callbacks and more, they make processing quick and reliable.
React.JS, Angular.JS 2, Vue.JS and Backbone.JS are some of the popular JavaScript frameworks modern-age web developers rely on.
4. Motion UI
Next big thing in the web development space each web developer should consider is the use of Motion UI. It’s time to go beyond traditional flash ads or GIFs. Motion UI allows you to animate design elements in a sophisticated yet magical manner. With advanced CSS transitions, animation queuing and flexibility to work with any JS framework, this trend is all set to change the way we all perceive a user interface.
5. Static Site Generator
Another web development trend that’s hard to overlook is the static site generator. The rate at which a site generator is being adopted and used is impressive. It helps in producing high-quality and aesthetically-sound websites in a matter of a few hours. Not just this, it takes care of the website’s security, loading speed and uses server resources in the most rational manner possible.
6. Mobile-focused Approach
According to comScore, users spend around 70% of their media time on mobile devices, particularly smartphones. So if you want to pitch to those users in a judicious way better get your website ready for small screens. The experience on smaller screens is different than on a wider and bigger laptop or desktop screen. So, it’s important to take note of the same and re-invent elements or components that offer a seamless experience to the mobile users.
7. Consumable Landing Page Content and Design
Landing pages are evolving ever since their existence. After numerous iterations, studies and experiments, it is believed that the best ones are those which offer consumable content to the visitors rather than heaps of unwanted information, included for the sake of including. A clean design with just the right amount of text, images and videos and lots and lots of call-to-actions is what makes a perfect landing page. It shouldn’t be overloaded with information. It should cater to user’s queries while having the right blend of everything.
What’s You Say on Web Development Trends in 2019?
Above-mentioned are the top 7 development trends that a website development company should take note of while designing a new website or revamping the existing one.
Do you think we missed out on a popular trend? Mention it in the comments section below. We’d be glad to receive an input from your end.